ORANGE COUNTY FASHION WEEK ®
Behind the Seams
Welcome to Orange County Fashion Week®: The international retail incubator for brands to launch and prevail at the California Riviera's most prized retail market Orange County.
All great fashion designers must begin somewhere, Orange County, the California Riviera is a compelling platform to launch. On behalf of Orange County Fashion Week® we would like to thank you in advance for your interest in supporting our endeavors to support emerging designers. Our work is dedicated to provide them the platform to be seen and this could not be achieved without your gracious support. Thank you in advance!
OC FASHION WEEK® is an initiative to advocate the sharing of a one world vision united through ideas, networking and collaboration for emerging and seasoned professionals and the industry’s future retail leaders.
As a designer at OCFW you will make a statement about your company’s commitment to furthering the growth and development of those new to the retail industry and receive benefits and recognition for all OCFW-related events.
Level I: The Capsule Collection: For Qty (1) for 8 Looks Investment: producer approved $800.00
Premiering for the first time on the California Riviera? Launch at Orange County Fashion Week® with confidence your amazing capsule collection of your brand's best and finest looks! All levels include Hair and Makeup presented by Toni and Guy Hairdressing Academy . *** We ask designers bring their own qualified dressers to handle their clothing collections that they come promptly to dress rehearsal and day of show at 3pm-5pm, please have them dress in black and fill out registration in advance.*** All designers, dressers and models must be registered to attend.
- Designer Profile and Bio Feature on the Homepage of OC Fashion Week®
- Company Brand Website Logo and Website Link included in profile
- Pre-Scheduled | Social Media Mentions and Inclusion on OCFW website
- Plastic Inserts included for Model Look Book Collection Layouts
- 8 Models Audition Selections
- Three (3) Castings One (1) Rehearsal and (1) Fitting Day
- 1 Project Manager designated to you
- Donated Photography with photography social media mention and credits
- Press Release mention and International Press Wire
- OC Fashion Week Video Coverage at OC Fashion Week®
- Venue, Dj, Seating, MC and Lights
- Admission Tickets | 4 Daily General Admission Fast-pass Tickets, 4 Front Row Reserve Tickets to Day of Show.
- Promotional campaign begins with scheduled social media campaigns and sales incentive program with leading influencer
Level II: Behind the Seams For Select Qty (2) for 14 Looks Investment: $1,600
- Scheduled 2 Minute Televised interview taping on Behind the Seams
- Included is (1) featured photography session in the U.S. Virgin Islands
- Activate E-Commerce Page to Sell off the Runway we customize up to 6 products
- Steamer and Rolling Rack included
- 7 Additional Model Looks
- Admission Tickets | 4 Additional Daily General Admission Fast-pass Tickets, 2 Additional Front Row Reserve Tickets to Day of Show.
Level III: Look Book Live For Qty 21 Looks investment is $2,400
- Included benefits above plus:
- Customized Brand Market Research Survey with Consumer Testimonials
- Expert Panel Custom Focus Group Review by accredited Fashion Constituents
- Your Clothing Collection debuts in the U.S. Virgin Islands at 24 looks this Summer at the Fashionista Fashion Show through our Global Alliance
- 7 Additional Model Looks
- Enjoy a fashionable Two-Night Stay (an additional night is added to your amenities) at the Island Hotel courtesy of Hauteoc Traveler includes upgrade based on availability upon check-in, $36.00 breakfast credit, $100 one-time spa or restaurant credit to Oak Grille, two dry cleaned items for your stay.
- Your Designer Registration Fee is Waived at the Fashionista Fashion Show is U.S. Virgin Islands for 24 Looks July 2017 includes Fashion Photography session on St. John's with two professional models and up to 24 professional shots.
- Admission Tickets | 4 Additional Daily General Admission Fast-pass Tickets, 4 Additional Front Row Reserve Tickets to Day of Show.
- Enjoy a fashionable Two-Night Stay Reserve at the Marriott on St. Thomas in the U.S. Virgin Islands (an additional night is added to your amenities) at the Marriott Hotel courtesy of Hauteoc Traveler http://www.hauteoc.com/fashionista-now-boarding-dione-bledsoe-inside-the-world-of-premiere-executive-search-firm-findthefit/
- 90 Day promotion campaign begins with scheduled social media campaigns and sales incentive program with leading influencers (additional 60 days added to campaign to strategize with OCFW marketing teams.)
Please select the Qty per package below to begin your process, we look forward to having you at OC Fashion Week!