5 Star Annual 2027

Name: 5 Star Annual 2027
Brand: .
Price: 4000.0 USD
Availability: InStock

$4,000.00

💎 OC FASHION WEEK®

Community • Publicity • Editorial • Brand Visibility

OC Fashion Week® is a community-driven publicity, editorial, and brand visibility program designed to maximize your marketing strategy while positioning your company as a trusted leader within Orange County's luxury market.

More than a marketing campaign, OC Fashion Week® is a collaborative community where businesses, creators, media, runway models, and consumers come together to build meaningful relationships through fashion, storytelling, and shared experiences.

OC Fashion Week® delivers cumulative, real-time organic visibility throughout an active campaign—not a one-time placement measured against static circulation.

Rather than focusing on a single event, our objective is to immerse your brand throughout your campaign through strategic publicity, professional content creation, runway experiences, editorial storytelling, broadcast media, and authentic collaborations.

Every Reel, interview, Runway Report, Behind the Seams® feature, E-newsletter mention, runway activation, and sponsor integration adds another audience touchpoint—allowing campaign visibility to compound over time.

Participating brands benefit from customized campaigns and multi-channel distribution designed to cultivate new audiences while strengthening long-term brand recognition. Signature partners may also qualify for category exclusivity.

While traditional print measures a fixed issue. Our campaigns continue generating fresh audience activity throughout the partnership with cumulative growth.

📈 PROVEN PERFORMANCE

12 Months. One Continuous Campaign. Cumulative Organic Reach. Social Relevance With Mileage.

Built to compound visibility across runway, editorial, social, beauty, interviews, and live audience engagement throughout the year.

Over the past 90 days, the OC Fashion Week® platform has generated:

• 1.19 Million+ Organic Instagram Views

• 100,000+ Accounts Reached

• 56%+ Audience Discovery through non-follower visibility, introducing participating brands to new audiences through organic distribution

• 14,000+ Email Subscribers

• Multi-channel distribution across:

Social Media • Editorial • Broadcast Television • Live Events

Our discovery-driven platform introduces participating brands to new consumers through authentic storytelling, runway experiences, editorial publicity, original content, and strategic collaborations.

💰 MARKET: HYPE VS. SPEND

Orange County isn't built on hype—it's built on consumer spending.

From internationally recognized luxury destinations to thriving coastal communities, Orange County offers participating brands access to an influential consumer market with a strong appetite for fashion, beauty, wellness, hospitality, automotive, and elevated lifestyle experiences.

South Coast Plaza, Fashion Island, Irvine Spectrum, and Orange County's coastal communities continue to attract consumers seeking premium brands, emerging discoveries, and meaningful experiences.

Discovery begins where consumers actually spend.

OC Fashion Week® was created to connect participating brands with this discovery-driven market through publicity, editorial storytelling, runway experiences, original content, and strategic brand visibility.

Orange County isn't hype. It's consumer engagement in motion.

🧠 MYTH VS. FACT

FACT: PEOPLE ARE THE NEW MEDIA

Traditional magazines continue to provide valuable editorial credibility.

Today, however, authentic storytelling through social media, creator collaborations, professional content, and community engagement allows brands to connect with audiences in real time.

Fashion has evolved beyond the runway.

It has become a communication platform where relationships, trust, visibility, and consistent storytelling help brands grow.

✨ PRESENCE IS POWER

When you attend runway shows, collaborate in Stories and Reels, participate in interviews, and engage with our community, you're not simply being seen—you're becoming memorable.

These genuine moments of connection position you as the spokesperson for your own brand and create the authenticity audiences naturally gravitate toward.

Presence is power.

It's the quiet confidence that builds recognition, trust, credibility, and long-term brand loyalty.

At OC Fashion Week®, we encourage every participating brand to show up, collaborate authentically, and enjoy the experience of connecting with our community.

The more you participate, the more your brand becomes part of the story—and part of a community that continues to grow together.

People buy from people they know, like, and trust. When your presence leads, your brand naturally follows.

🌎 INTERNATIONAL PUBLICITY CAMPAIGN

OC Fashion Week® develops international publicity campaigns designed to build brand awareness through editorial storytelling, professional photography, runway collaborations, original content, and strategic media outreach.

Unlike traditional advertising alone, our campaigns combine editorial storytelling, professional content, strategic media outreach, and authentic brand collaborations to create sustained publicity opportunities.

Our international editorial relationships create opportunities for participating brands to extend their stories beyond the runway and into globally recognized fashion and lifestyle media environments.

Editorial features and publicity opportunities remain subject to the independent editorial review, approval, scheduling, direction, and availability of participating publications.

💎 LAND • AIR • SEE™ CAMPAIGN FRAMEWORK

LAND

Experiential marketing, runway activations, VIP engagement, exhibitor experiences, product integration, and face-to-face consumer interaction.

AIR

Broadcast visibility through Behind the Seams® on LATV, television interviews, commercial integrations, and promotional video storytelling.

SEE

Professional photography, social media campaigns, editorial storytelling, newsletters, influencer collaborations, international editorial development, and global publicity initiatives.

WHAT WE DO

✔ Public Relations & Publicity

✔ International Editorial Development

✔ Professional Photography

✔ Video Production

✔ Social Media Campaigns

✔ Runway Activations

✔ Experiential Marketing

✔ Broadcast Television

✔ International Publicity

✔ Multi-Channel Distribution

✔ Brand Storytelling & Strategic Collaborations

WHO BENEFITS MOST

Designed for brands seeking sustained visibility, credible storytelling, and authentic consumer engagement:

✔ Beauty

✔ Medical Aesthetics

✔ Wellness

✔ Fashion

✔ Jewelry

✔ Luxury Retail

✔ Hospitality

✔ Resorts

✔ Automotive

✔ Health & Fitness

SELECT YOUR CAMPAIGN

⭐ PREMIER CAMPAIGN

3-Month Campaign

$2,000

Approximately $667/month

An ideal introduction to the OC Fashion Week® community and publicity platform.

Includes

• Professional Content Creation

• Social Media Visibility

• Runway Integration

• Exhibitor Participation

• Gift Bag Inclusion

• Community Engagement Opportunities

• Brand Visibility Across Active Campaign Content

Explore our Premier Campaign and available Klarna installment options.

💎 ELITE CAMPAIGN

6-Month Integrated Campaign

$4,000

Approximately $667/month

Six months of integrated publicity, international editorial development, professional content creation, and sustained brand visibility across the OC Fashion Week® media ecosystem.

Includes

• LAND • AIR • SEE™

• International Publicity Campaign

• 1 International Editorial Feature Opportunity with a Globally Recognized Fashion or Lifestyle Publication

• Professional Campaign Photography

• Social Media Campaign Integration

• Runway, Beauty, Editorial & Lifestyle Content Opportunities

• Broadcast Visibility (where applicable)

• Multi-Channel Publicity Campaign

• Cumulative Organic Reach Across Active Campaign Content

• Strategic Brand Positioning Within the OC Fashion Week® Ecosystem

International editorial opportunities remain subject to independent editorial approval, publication scheduling, editorial direction, and availability.

👑 SIGNATURE CAMPAIGN

12-Month Integrated Campaign

$8,000

Approximately $667/month

12 Months. One Continuous Campaign. Cumulative Organic Reach. Social Relevance With Mileage.

A year-long integrated publicity platform combining international editorial development, original campaign content, runway visibility, social media, broadcast opportunities, experiential marketing, and sustained strategic brand positioning.

Includes Everything in the Elite Campaign, Plus

• Category Exclusivity (where applicable)

• Naming Rights as the Official [Category] of OC Fashion Week®

• International Publicity & Digital Cover Campaign

• 1 Major International Digital Cover Feature Opportunity with a Globally Iconic Fashion or Lifestyle Media Brand

• Opportunity to feature one participating OC Fashion Week® runway model, selected in collaboration with your team

• Accompanying International Editorial Feature when published

• Expanded Professional Photography & Original Campaign Content

• Expanded Broadcast Visibility

• Runway Report Beauty & Editorial Integration (where category appropriate)

• Behind the Seams® Interview & Brand Storytelling Opportunities

• Additional Publicity Initiatives Throughout the 12-Month Campaign (when available)

• Sustained Brand Positioning Within an Ecosystem Featuring Globally Recognized Fashion, Beauty, Luxury, Automotive, Travel & Lifestyle Brands

• Year-Round Cumulative Organic Reach Designed to Compound Through Fresh, Active Campaign Content

12 Months. More Touchpoints. More Mileage. More Opportunity to Be Seen.

Editorial features, digital cover opportunities, publication placement, publication timing, and final editorial selection remain subject to the independent approval, scheduling, editorial direction, and availability of participating publishers.

🛡 CATEGORY EXCLUSIVITY

Category Exclusivity is reserved for participating Signature Campaign brands and is subject to category availability and campaign approval.

During an approved Signature campaign, OC Fashion Week® will not actively enroll another participating sponsor within the same defined primary business category for the applicable campaign period.

This benefit is designed to strengthen brand recognition, reduce direct category competition within the program, and further establish your company as a recognized leader within its market.